So you’ll be glad to know it’s not just the health care and the pharmaceutical industries that have some fundamental problems with their communication issues and how these lead to a lousy public image ….
Now we can add the FDA to the list of the apparently utterly naive!
I don’t need to comment further, just read either Peter Pitts article on DrugWonks (“Load Gun. Shoot Foot.“) and/or Ramsey Baghdadi’s “FDA Hires a PR Firm to Tarnish its Image” on the RPM Report.
If I could stop laughing this would make me really sad because normally I try to defend the FDA from some of its more virulent critics.
Filed under: Business strategy, Drug approvals and regulation | Tagged: FDA
